Shark Tank India Brand – The Bear House has raised ₹50 crore in a Series A funding round led by JM Financial India Growth Fund III. The funds will support the brand’s offline expansion, working capital, and branding initiatives as it continues to scale in India’s fast-growing apparel market.
Founded in 2017 by Harsh and Tanvi Somaiya, The Bear House began as a premium shirt manufacturing unit for international brands like Zara and Marks & Spencer before evolving into a direct-to-consumer (D2C) brand offering fashion-forward apparel for modern professionals.
To support its growth journey and operational complexity, The Bear House relies on LOGIC ERP Apparel Retail and Manufacturing Software, an advanced ERP solution designed specifically for the apparel industry. With LOGIC ERP, the brand has built a digital backbone across its operations—leveraging modules for inventory, production, sales, and retail management.
The Bear House Accelerating Growth with LOGIC ERP Apparel Software
LOGIC ERP advanced apparel ERP software empowers The Bear House to manage its inventory, retail channels, and production workflows with precision.
To support its rapid growth and complex retail operations, The Bear House has implemented LOGIC ERP apparel omnichannel software, specifically designed for the dynamic needs of the apparel industry. The brand benefits from a powerful apparel retail ERP software that seamlessly manages multi-location retail operations, ensuring consistency and control across stores. With apparel cloud software, teams can securely access data anytime, from anywhere—enhancing agility and coordination across departments. The integration of apparel inventory software ensures real-time visibility and stock accuracy, helping the brand avoid overstocking or shortages during high-demand periods.
On the production side, apparel production software helps them streamline manufacturing, optimizing resource planning and reducing lead times. LOGIC ERP acts as a full-scale ERP software for the apparel industry, built to support both offline retail and the rapidly expanding D2C model.
LOGIC ERP apparel retail cloud software enables a unified view of inventory, sales, and customer data across physical and digital channels, ensuring smooth online-offline integration. With advanced apparel management software, The Bear House can plan more effectively, fulfill orders faster, and deliver a better customer experience. With scalable apparel cloud solutions, the brand is well-equipped to handle future growth and expansion with confidence.
The Bear House has been able to support increasing SKUs, optimize stock movement, and meet growing customer expectations across online and offline channels.
Conclusion
As The Bear House continues its journey from a manufacturing-led business to a leading D2C menswear brand, its strategic partnership with LOGIC ERP remains a key driver of scalable, tech-enabled growth. By adopting the best apparel ERP software tailored to the industry’s unique demands, the brand is equipped to handle rapid expansion, maintain operational excellence, and deliver a seamless customer experience across every touchpoint. With robust digital infrastructure and fresh capital in hand, The Bear House is poised to redefine modern menswear retail in India and beyond.
Get started now! Call +91-734 114 1176 or email us at sales@logicerp.com to schedule your demo and take the first step towards operational excellence.
